SEO

Search Engine Optimisation (SEO)

A COLLECTION OF PROVEN STRATEGIES TO BOOST YOUR RESULTS

Now you can relax and let us do the donkey work. Just give us a budget and we'll squeeze the absolute best out of it with our SEO services. Good SEO is an investment, it's a process of laying solid on-site foundations and following up with high quality off-site work.

THE 5-STEP PROCESS

SEO Audit

1. INITIAL AUDIT

It's important to find out where the website stands right now and the extent of any on-site optimisations that need fixing before moving forward.

If the site has had some poor (or obsolete) SEO work done previously it could be a lost cause, especially if there are hundreds of dodgy backlinks, but it's good to find out up front. We can do a FREE basic audit to detect any issues, just fill our form in on the contact page, let us know your website address (URL) and we'll get on with it.

SEO Research

2. KEYWORD RESEARCH

Yep, another research job - but this could deliver quick gains at the outset.. Finding keywords that your website already ranks for (between around position 4 to 30) means Google already likes your website for these keywords and a little push could put you in the top 3 where all the traffic is.

Failing that (or after, or in addition to that) there's something called "CONTENT GAP ANALYSIS". This is looking for keywords that your competitors are ranking for but you aren't. This is great for providing new ideas for content or re-optimising existing content. And let's face it, kicking the competitors down the list is going to be seriously good news!

SEO Analytics

3. GOOGLE ANALYTICS & SEARCH CONSOLE

We'll need to set up the tools to keep an eye on progress and catch any Google crawling issues. If you already have these we'll just need access, and after a few days it will give us the opportunity to capture an initial traffic report.

SEO Analytics

4. ON-PAGE OPTIMISATION

We love this bit. We consider this to be the last yet most important part of putting down the foundations. And actually, in some cases for local searches this alone could be enough - depending on the industry.

On-page optimisation is the business of making sure all the tags (title and h1's etc) and images, URL's and content are optimised on the actual web page. It's no good inviting everybody to the party only to find out it's not exactly the kind of party they had been led to believe it was. We've all been there right?

Link Building

5. THE BIG GUNS - LINK BUILDING

So called back-links (links on other websites that point to your website) are without doubt one of the most powerful Google ranking signals. Initially just one backlink from a good quality website will see you jump up the listings. You can think of them like votes for your website, and obviously the more votes you get the better, but wait..

Not all votes are equal - a backlink from the BBC is going to carry much more authority than a backlink from Fred The Blogger! So it's important to build links in the right way to avoid penalties.

Foundation Pricing
from £149

All the foundation work (steps 1 to 4 of the process) including a free audit can usually be completed within 3 days and starts at £149. Pricing will depend on the audit results and the amount of keyword analysis and on-site work to do - everbody is different!

THE BIG GUNS - LINK BUILDING

There's a time-based strategy involved in deploying these off-site tactics, and the ones shown here are the most commonly used.. There are others.

1. FOUNDATION LINKS

Foundation Links

With Foundation Links, you get in-content, contextual links to your site. These links help build a base of authority to your site and your pages.

We create mini-authority properties on powerful blogging platforms that link back to your site. We have complete control over your anchor text, and the logins to these properties so you can have complete control over your links!

Foundation Link prices start at £126 for 2 in-content links on 3 top level blog posts

2. THE GUEST POST

Back Links

This the easiest way to get highly effective in-content links back to your website.

We do manual outreach to high quality sites, secure a guest posting spot, and write a unique article with the links back to your website, and you'll get a report with all the details.

These are enterprise-level links that most people can't get. The publications will add incredible power to your backlink profile, and many can even become a traffic source in themselves.

Guest Post prices start at £184 for a high quality article with 1 keyword URL link on a DA10+ quality website

3. THE BLITZ

Blitz

This really is the SEO atom bomb. This entirely manual process employs the #1 method of securing high domain authority homepage links.

It's all conversation based, we contact publishers based on Moz Domain Authority and not toolbar PR (which hasn't been updated since the back end of 2013).

Blitz links are not site-wide, they are homepage only which makes them different from normal sidebar links. We strongly encourage moderation and high diversification because without good diversity site-wide links you can destroy destroy a link profile. With Blitz you can use any combination of links/anchor/niches you like. We do recommend buying at least 5 links though to see any significant improvement.

Blitz prices start at £400 for 5 x permanent high authority links on DA15+ quality websites

Somebody to trust on the web

Call 0114 239 8547 or 07460 868900 or e-mail post@webbl.uk

WEBBL, New Mesters Business Park, 53 Mowbray Street, Sheffield, S3 8EN.
0114 239 8547 or 07460 868900 post@webbl.uk

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